Essentials

Little explorers can’t help but get sucked into the sensory excitement of these bendy, rattly, chewy, suction-cup creations! Their vivid textures instantly inspire little fingers to grab and feel while their soft silicone material simultaneously makes them perfect for soothing sore gums. Flip and spin the textured, plastic rings to hear them rattle brightly. Press their suction cups onto any smooth, non-porous surface to set up a stationary play space and then pull them off to hear their loud and exciting POP. They’re sure to become baby’s new favorite toy!

A wooden rainbow birthday cake topped with 6 brightly colored candles. Each cake slice is held together with velcro. Cut open the cake with the cake slice to reveal the colorful interior.

Sweet puppies in classic tan and white pattern on this breathable cotton muslin sunhat

some pups in space on super soft and stretchy modal fabric with magnetic closures for ease of use and fold over cuffs at hands and feet (depending on size)

our baby blanket is a lightweight layer made of modal, perfect for snuggling at home or and on-the-go excursions. it's perfectly size for use as a stroller blanket, laying over your little one in the car seat, or as an introductory blanket for young toddlers still sleeping in a crib.

LumiPets® are the most fun and innovative companions for kids, with changing lights and modes that make playtime exciting and educational. Meet Baxter the Bunny from the Pawfect Land! As the curious big brother of Basil, Baxter loves exploring with his bright, ever-changing lights. His playful spirit makes learning colors fun and brings endless adventure to any room!